Central Michigan University's Office of Admissions travels to other colleges or college fairs to recruit students to apply to CMU. Due to the numerous locations across the Midwest they must attend, there are several employees who work on the Main Campus, and some that work in satellite locations outside of the Main Campus. A project that I was assigned during my internship was to create a set of business cards for all fourteen recruiters both on and off campus. There was, however, a unique approach to these business cards: to create a fun and inviting persona for potential students, the cards were to be baseball card-style! On the front of the card, I was to include a portrait of the recruiter, along with the CMU lockup, the recruiter's name, position, location, and the Office of Admissions social media platforms. On the back, I was to include a fun fact about the recruiter, their graduating year (if they were a CMU alum), their contact information, and a QR code to get in touch with the Office of Admissions.
Software: Id